22. Retirees Really Care about the Cost of Living

When asked about relocating by the Transamerica Center for Retirement Studies, 80% of seniors said they consider cost of living first and foremost. It makes sense since moving to a place that is out of your budget could ruin your retirement savings in just a few years.

The second biggest factor is proximity to family and friends. So if you’re in the business of helping retirees find the perfect place to settle down once they leave the workforce, if you can find a place that ticks both those boxes, you’re sitting on a gold mine!